Tablet Advertising

adgent-digital-video

Soon, all online advertising will be video

Video advertising will double approximately every two years until all online ads will be video ads. That’s right — all online ads will be video. I am calling this prediction […]

nielsen-tablets

Nielsen’s Expansion of the Household Definition Is A Sign of Things to Come

It wouldn’t be surprising at all that Cameron Yuill, founder and CEO of AdGent Digital, thinks Nielsen’s expansion of TV’s home plate will be a boon for his business, which […]

iPad Super Bowl

CBS’s iPad Super Bowl streaming: A good start, but there’s room to improve

First up, kudos to CBS for “getting it.” Steaming live video to tablets is an absolute no-brainer. There were almost 50 million tablets sold worldwide last quarter alone. That is […]